Section 01 - Introduction
Section 02 - Setting the basis
- Why Marketing and Sales are so important in Dentistry
- Difference between Marketing vs Sales and Features vs Benefits
- About the Importance of Selling
- Why selling is so difficult for most dentists
Section 03 - Communication basics
- Basics of Patient Communication
- What language to use for patients
Section 04 - The buying habits
- 5 reasons patients don't buy your treatments
- 3 reasons why patients buy your treatments
Section 05 - The don’ts
- 5 mistakes dentists make when they try to sell treatments
- Avoid this in Sales
Section 06 - The Selling Process
- Why asking questions is important in selling
- The 4 P Method to sell your treatments
- Steps to improve your Sales Process
Section 07 - The Objections
- Your First No.
- A simple idea on how to handle objections
- Most common Objections and how to handle them
Section 08 - The Close
- Start closing, don't sell your treatments
- Preconditions for a good Close
- The 10 most used Closing Techniques
- The Closing Sequence
- The Keywords of Closing
Section 09 - The Extras
- Gift-Wrap your Value
- Upselling Strategy
- The Indecisive Patient
Section 01 - Introduction
Section 02 - Setting the basis
- Why Marketing and Sales are so important in Dentistry
- Difference between Marketing vs Sales and Features vs Benefits
- About the Importance of Selling
- Why selling is so difficult for most dentists
Section 03 - Communication basics
- Basics of Patient Communication
- What language to use for patients
Section 04 - The buying habits
- 5 reasons patients don't buy your treatments
- 3 reasons why patients buy your treatments
Section 05 - The don’ts
- 5 mistakes dentists make when they try to sell treatments
- Avoid this in Sales
Section 06 - The Selling Process
- Why asking questions is important in selling
- The 4 P Method to sell your treatments
- Steps to improve your Sales Process
Section 07 - The Objections
- Your First No.
- A simple idea on how to handle objections
- Most common Objections and how to handle them
Section 08 - The Close
- Start closing, don't sell your treatments
- Preconditions for a good Close
- The 10 most used Closing Techniques
- The Closing Sequence
- The Keywords of Closing
Section 09 - The Extras
- Gift-Wrap your Value
- Upselling Strategy
- The Indecisive Patient